MICHAEL GEGENFURTNER mail@michaelgegenfurtner.de


2014

KONTINUUM records


'KONTINUUM records' is a fictitious music label produced for a minimal music DJ called 'Massimo'. The whole project was designed by Franca Siegel and Michael Gegenfurtner.

The word 'Kontinuum' refers to a theory about human's nature by 'Jean Liedloff'. The idea behind is to pay less importance to brainpower but to increase attention for human intuition. This way of thinking fits perfect to the concept of our music label. The sound of the DJ's music is strongly influenced by old, native rhythms, combined with modern electronic music. We want the people to stop thinking and allow their minds to relax when listening and dancing to these kind of tunes. The visual approach of the record covers emphasizes this idea. The concept behind is to deconstruct systems which are based mainly on brainpower in order to create something new with an aesthetical appeal.


DESIGN MADE IN GERMANY: http://www.designmadeingermany.de/2014/39785/


FOLLOW US ON FACEBOOK:
https://www.facebook.com/kontinuummusicrecords


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Previous project: ← Branding design

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